The Paperboard Packaging Council's (PPC) 2014 Fall Meeting and Leadership Conference, Oct. 29-31, in Atlanta, shed light on the future of the folding carton industry, addressing key economic, political, and technological factors such as China's boxboard capacity bulge, the growing U.S. economy, and emerging short-run printing technologies.
The record-breaking 200+ packaging industry professionals in attendance first heard keynote presentations from David Scheible, ceo of Graphic Packaging International, and Stephan Plenz, head of equipment at Heidelberg. The former addressed his leadership philosophy as it relates to executing Graphic Packaging's strategic business initiatives while the latter reviewed several advanced technologies for strategic business development.
The final keynote speaker, Eric Herrenkohl, best-selling author of How to Hire A-Players, provided practical advice for recruiting high-performing employees. His presentation included information on networking techniques aimed at building relationships with potential talent, developing talent internally, leveraging an organization's culture in order to attract top players, and asking hard-hitting interview questions yo illuminate a candidate's skills, experience, and personality traits.
The meeting also featured industry updates and economic forecasts. Ken Waghorne, Vice President of Packaging at RISI, focused on the implications of China's growing boxboard capacity bulge and highlighted key folding carton end market trends from the 2014 PPC Trends Report. Dr. Jeffrey Rosensweig, economics professor from Emory University, discussed the growing U.S. economy, as well as current and potential economic and political threats.
Other sessions at the conference explored topics such as the efforts being made to curb greenwashing campaigns and the benefits of implementing an employee wellness program at a folding carton plant.
This year, attendees also took in a special, extended session on short-run printing and converting solutions for paperboard packaging. Facilitated by Kevin Karstedt, a thought leader in digital printing technologies, the seminar also featured an in-depth review of the short-run printing solutions available on the market today, both in terms of digital technologies and analog options.
"We strive to put on value-packed conferences, full of information that our members can take home and implement in their businesses," said Ben Markens, PPC President. "Of course, we like to treat our members to a good time as well."
During the first evening of the conference, attendees enjoyed a night of southern charm, lively conversation, and delicious local fare at a reception at the historic Fox Theatre. The second evening featured the 2014 North American Paperboard Packaging Competition awards banquet where PPC membership came together to celebrate a year's worth of impressive packaging innovations and reveal the 2014 winners.
Now in its 85th year, PPC is the leading industry association serving suppliers and converters of all forms of paperboard packaging. PPC works to grow, promote, and protect the paperboard packaging industry while providing its members with resources and tools to compete effectively and successfully in the marketplace.