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Mercury Paper to invest $25 million to boost tissue converting

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Mercury Paper to invest $25 million to boost tissue converting

April 02, 2014 - 18:28
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RICHMOND, VA, March 20, 2014 (Business Wire) - Governor Terry McAuliffe announced today that Mercury Paper, one of North America's fastest-growing tissue converting operations, will invest $25 million to expand its paper converting operations which will create 96 additional jobs by early 2015 at its headquarters in Strasburg, VA.

Speaking in Strasburg at today's announcement, Governor McAuliffe said, "It's exciting to see the life and employees and the potential in this [Mercury Paper] building. I am excited to see what happens with the company and its combination of employees and growth is truly exciting. The team at Mercury Paper is making a great product at a great price. I'm sure, with this investment, Oasis Brands' FIORA will continue to be the fastest growing brand and a leader."

Founded in 2009 and headquartered in Strasburg, Mercury Paper produces household paper products sold at large retailers across the US. Key among those products are FIORA® toilet paper and paper towels manufactured for Oasis Brands, headquartered in Winchester, VA and employing another 49 associates, and Mercury Paper's primary customer. Together, these Virginia companies have made FIORA® Tissue the fastest growing retail tissue brand in America, and developed over a dozen store-brand manufacturing contracts, including agreements with two of America's fastest growing top 20 retailers.

"The Commonwealth of Virginia has a strong workforce to support our tissue converting and distribution operations," said Nathan Hanson, Oasis Brands Chief Executive Officer. "Shenandoah County gives us access to a growing, skilled workforce and a well-developed transportation system to service major markets and key customers' main distribution centers. With the pro-business environment and support that exists in Virginia, this community continues to aid in the success of Mercury Paper and Oasis Brands."

The paper and pulp industry in the US has experienced deep cuts, consolidations, bankruptcies and numerous challenges as a result of the recession and other market conditions. Four decades ago, there were 800 mills operating in the US - today there are only 350. Through its innovative business model, quality and value of its FIORA® and Private Label brand tissue, and growing customer base across the nation, both Mercury Paper and Oasis Brands is committed to supporting economic growth in the Commonwealth.

About Oasis Brands, Inc.

Founded in May 2010, Oasis Brands, Inc. is a Delaware-incorporated, Virginia-based consumer products company committed to innovative brand development, and uncovering category and consumer insights for the US Retail marketplace. The Oasis Brands portfolio includes the fastest growing brand in America - FIORA® tissue and towels.

About Mercury Paper

Mercury Paper is a privately held tissue products manufacturer located in Strasburg, VA, making private brand tissue and towels for some of America's largest retailers. Mercury Paper also makes products for the Away-from-Home marketplace, providing consumer-preferred quality and a competitive value equation.