Metsä Board appointed member of Xeikon's Aura partner network

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Metsä Board appointed member of Xeikon's Aura partner network

January 26, 2015 - 02:24

Xeikon, innovator in digital printing technology, has made Metsä Board, Europe's leading producer of fresh forest fibre cartonboards, a member of its Aura partner network, following rigorous testing and certification of six cartonboards. The boards now recognised as certified substrates for Xeikon 3000 Series presses are Carta Allura, Carta Elega, Carta Solida, Avanta Prima, Simcote and Carta Integra.

"Digital printing is expanding rapidly in the packaging industry, as brand owners see its benefits for short runs, adaptations for different markets or languages, limited editions, tie-ins with sporting or entertainment events, personalisation and much more," says Lauri Järvinen, Technical Marketing Manager at Metsä Board. "Our acceptance into the Xeikon Aura network gives our customers extra impetus to specify our cartonboards for digital print."

"We are delighted to accept Metsä Board into the Aura network and include its products in our Folding Carton Production Suite," says Filip Weymans, Director Segment Marketing Labels and Packaging at Xeikon. "We are impressed with the consistency of its cartonboards, and their adaptation for different market segments, including food, confectionery, pharmaceuticals, beautycare and luxury packaging, as well as general packaging applications. They make an excellent addition to our offer of end-to-end packaging production solutions."

As an Aura Partner, Metsä Board will participate in the Xeikon Café Packaging Innovations event in Belgium on March 10-12. At the event Xeikon will show different label and folding carton applications, together with its partners.

Your local Metsä Board contacts will be glad to tell you more about using Metsä Board's pure and safe fresh fibre cartonboards in digital printing.