ATLANTA, July 24, 2017 (PRNewswire) -At drinktec 2017, Graphic Packaging International (GPI) will demonstrate a world of possibilities in machinery and packaging solutions that address both current and evolving consumer buying habits that are shaping the global beverage industry.
"Today, the global beverage industry is experiencing unprecedented dynamism, evolving with consumer preferences and buying habits," said Allen Ennis, Vice President and General Manager of Global Beverage at GPI. "Brands need to stay ahead of the curve, and GPI provides integrated, unique machinery and carton solutions to help them do just that."
During the drinktec show, GPI will demonstrate machinery systems that address the needs of brands for both today and tomorrow. The technology is apparent to the user which makes it easy to operate and maintain. Attendees will be able to view the company's IQ Tablet, which is provided across all machinery offerings and delivers a portable, on-demand technical resource to aid in ongoing operations and maintenance.
From robotics and multi-packing systems to systems that allow for greater flexibility in a smaller manufacturing footprint, attendees will experience first-hand how GPI's machinery and cartons open up a world of possibilities for brands to continuously evolve with consumer purchasing habits in the beverage space.
At the exhibit (#325 in hall A5), leaders from GPI will be available to discuss the company's unique approach to innovation, and will provide thought leadership via a series of seminars covering emerging trends in the global beverage marketplace.
About Graphic Packaging International, Inc.
Graphic Packaging International, Inc., a subsidiary of Graphic Packaging Holding Company (NYSE: GPK), headquartered in Atlanta, Georgia, is committed to providing consumer packaging that makes a world of difference. The Company is a leading provider of paper-based packaging solutions for a wide variety of products to food, beverage and other consumer product companies. The Company operates on a global basis, is one of the largest producers of folding cartons in the United States, and holds leading market positions in coated unbleached kraft paperboard and coated-recycled paperboard. The Company's customers include many of the world's most widely recognized companies and brands.