Domtar will be joining businesses and individuals around the globe to participate in the Rainforest Alliance's third annual Follow the Frog Week that kicks off today, September 16, and runs through September 22.
Follow the Frog Week is a campaign that encourages shoppers to help create a healthier planet by choosing products that feature the Rainforest Alliance CertifiedTMgreen frog seal. This trustmark, found on coffee, tea, chocolate, fruit, furniture and paper, is recognized by consumers globally as a symbol of sustainability. Products featuring the seal come from farms and forests that meet a rigorous set of criteria that protect wildlife, soils and waterways and the well-being of workers, families and communities.
"We strive to be the preferred supplier of environmentally responsible paper to our customers, while leaving the smallest environmental footprint and helping them reduce theirs," notes Paige Goff, Vice-President of Sustainability and Business Communications. "This is why it's a natural fit for us to participate in this campaign to promote Rainforest Alliance Certified products."
Domtar has worked together with the Rainforest Alliance for many years on responsible paper production and fiber sourcing. In 2005, Domtar and the Rainforest Alliance signed a collaborative agreement when the EarthChoice product line was launched, later renewing the agreement in 2009, and again in 2012. Rainforest Alliance applauds the forest management practices that support the Domtar EarthChoice® product family. All Domtar EarthChoice products proudly bear the Rainforest Alliance Certified seal.
Domtar Corporation designs, manufactures, markets and distributes a wide variety of fiber-based products including communication papers, specialty and packaging papers and absorbent hygiene products. The foundation of its business is a network of world class wood fiber converting assets that produce papergrade, fluff and specialty pulps. The majority of its pulp production is consumed internally to manufacture paper and consumer products. Domtar is the largest integrated marketer of uncoated freesheet paper in North America with recognized brands such as Cougar®, Lynx® Opaque Ultra, Husky® Opaque Offset, First Choice® and Domtar EarthChoice®. Domtar is also a leading marketer and producer of a complete line of incontinence care products marketed primarily under the Attends® brand name as well as baby diapers. In 2012, Domtar had sales of US$5.5 billion from some 50 countries. The Company employs approximately 9,500 people.
About Rainforest Alliance
The Rainforest Alliance works with people whose livelihoods depend on the land, helping them transform the way they grow food, harvest wood and host travelers. From large multinational corporations to small, community-based cooperatives, businesses and consumers worldwide are involved in the Rainforest Alliance's efforts to bring responsibly produced goods and services to a global marketplace where the demand for sustainability is growing steadily.