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Elif presents numerous innovations in response to current packaging trends and demand for sustainable solutions with its three major industry events

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Elif presents numerous innovations in response to current packaging trends and demand for sustainable solutions with its three major industry events

July 08, 2021 - 10:27
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ISTANBUL, July 8, 2021 (Press Release) -FachPack – Nuremberg, Germany – 28-30 September 2021

Eurasia Packaging Expo – Istanbul – Turkey – 20-23 October 2021

Plastic-Free World Conference & Expo – Cologne, Germany – 10-11 November 2021

PLMA – Amsterdam, Netherlands – 14-15 December 2021

Elif, the global benchmark company for flexible packaging, is presenting numerous innovations in response to current packaging trends and the growing demand for sustainable solutions at three major industry events this year.

It is showcasing its latest innovations alongside with the best-selling flexible packaging solutions designed for sustainability, safety and convenience. Elif’s sustainable product offerings form part of the solution to future challenges.

Dr. Betül T. Erbay, Sustainability & Business Development Director of Elif, says, “Sustainability is part of our DNA. Long-standing economic systems are being transformed as countries worldwide migrate from a linear to a circular model. Flexible packaging has a major role to play in this transformation, and we are working to reach the sustainability goals by offering circular solutions to the market. We will be demonstrating how Elif partners with its customers to innovate for their success.”

Elif is further supporting sustainability in the industry by sponsoring the Packaging Europe Sustainability Awards 2021, which are being held in conjunction with the FachPack this year.

Sustainable product premieres at Fachpack, Eurasia Packaging and PLMA

Visitors to FachPack, Eurasia Packaging, and PLMA fairs will be able to view some of Elif’s latest solutions in the consumer goods flexible packaging segment. Elif enables customers to reach their sustainability goals by using more recycled content, bio-based materials, bio-degradable green PE, and fully recyclable HyPEr/PE laminate structures. New products offer advanced features that support sustainability,

Among other things, Elif will be presenting its latest product range Elif Sustainable Eco Solutions. Each of the brands and solutions within this sustainable product offering addresses a particular challenge or environmental goal. Elif Sustainable Eco Solutions include ElifHyPEr, ElifProLite, ElifGreen, ElifPIR, ElifPCR and ElifNatty.

ElifHyPEr is a high-performance PE film solution, that eliminates the need for lamination with other substrates. It is 100% recyclable, offers enhanced better optical, mechanical, and barrier properties and reduces the consumption of natural resources.

ElifProLite represents a fully recyclable high barrier laminated packaging solution for the flexible packaging industry. Thanks to its mono-material structure and homogeneous composites, it is suitable for recycling through the available corresponding recycling streams.

ElifGreen is a PE film made from renewable sugarcane resources. Awarded the OK bio-based label by TÜV Austria, ElifGreen possesses the same mechanical properties as in fossil-based PE films and is 100% recyclable, renewable, and sustainable.

ElifPCR constitutes an eco-cyclic packaging solution containing high-quality post-consumer recycled materials recovered from commercial, industrial, and household waste. Its CO2 emissions and energy consumption are lower than those of flexible packaging materials that contain only virgin plastic.

ElifNatty is a compostable PE film formulated with a family of innovative bioplastic alloys. These are  based on biodegradable polymers obtained from renewable resources.

Alongside its sustainable material solutions, Elif will also be demonstrating its high quality printing capabilities, including ElifHybr, and ElifHolo. As proof of its commitment to G7 methodology in its printing processes, Elif recently became the first company in Turkey to be awarded the G7® Master Qualification Colorspace Certificate. This represents another example of how Elif is maximising its performance for the benefit of customers.

Spotlight on prize-winning products

At all three fairs, Elif will be exhibiting its new packaging solutions – ElifGreen, ElifProLite, and ElifNatty, all of which – without compromising quality and functionality - help to reduce plastic packaging waste through recycling, biodegradation, and composting.                

These Elif Sustainable Eco Solutions, have already won some of the prestigious prizes in the flexible packaging industry:

ElifGreen ranks among the winners of the "Crescents & Stars Awards" organised by the Turkish Packaging Manufacturers’ Association (ASD), and of the Worldstar’21 Awards sponsored by World Packaging Organisation (WPO).

ElifProLite has been listed as a finalist in the sustainable packaging category of the Sustainability Awards 2021 overseen by Packaging Europe, and ElifNatty scooped gold in the sustainable packaging category of the Amenities Initiative Awards organised by Amenities Magazine.

Dr. Erbay comments, “Elif shares the vision of a circular economy in which packaging doesn’t become waste. Therefore, together with our customers we develop sustainable solutions that genuinely support a circular economy. This approach provides further evidence of Elif partnering with its customers to innovate for their success.”

Plastic-Free World Conference & Expo to champion the future of flexible packaging

Elif is also attending the upcoming edition of this event, which focuses on industry solutions for a world free from plastic waste. As a senior executive-level conference and exhibition, it explores how international businesses from a wide variety of industries can reduce their use of fossil-fuel-based plastics, eliminate single-use plastics, and design and create more sustainable bio-sourced products and packaging solutions.

Elif will be presenting its circular business model along with its latest innovative solutions for building a circular economy for plastic packaging. At the conference, Dr.Erbay will be speaking about the Future of flexible packaging and the quest to eliminate plastic packaging waste with circular solutions.