Metsä Board joins forces with European Paper Packaging Alliance to promote food safety, circular solutions, and lower carbon emissions

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Metsä Board joins forces with European Paper Packaging Alliance to promote food safety, circular solutions, and lower carbon emissions

March 09, 2020 - 06:41
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ESPOO, Finland, March 9, 2020 (Press Release) -Metsä Board, the leading European producer of premium fresh fibre paperboards and part of Metsä Group, is one of the founding members of the recently established European Paper Packaging Alliance (EPPA). EPPA is a food and food service packaging association whose aim is to promote food safety, circular solutions, and lower carbon emissions as well as call for evidence-based policy making. The members represent leading raw material manufacturers and food & food service packaging producers. 

"I believe that EPPA has a really good and important message to tell. Fibre-based food service packaging has a significant role in terms of food hygiene, public health and consumer safety. It is made of a renewable raw material – wood fibre. It is recyclable and also recycles well; in Europe paper and board packaging recycling rates are over 80%. That is circular economy at its best,” says Risto Auero, Sales Director, Metsä Board Food Service Boards.

Metsä Board

Metsä Board is a leading European producer of premium fresh fibre paperboards and forerunner in sustainability. We produce premium lightweight folding boxboards, food service boards and white kraftliners for consumer goods packaging as well as retail-ready and food service applications. We work together with our customers on a global scale to innovate solutions for better consumer experiences with less environmental impact. The pure fresh fibres Metsä Board uses are a renewable resource, traceable to origin in sustainably managed northern forests. We aim for completely fossil-free mills and raw materials by 2030. 

The global sales network of Metsä Board supports customers worldwide, including brand owners, retailers, converters and merchants. In 2019, the company’s sales totalled EUR 1.9 billion, and it has approximately 2,400 employees. Metsä Board, part of Metsä Group, is listed on the Nasdaq Helsinki.

Metsä Group

Metsä Group is a forerunner in sustainable bioeconomy utilising renewable wood from sustainably managed northern forests. Metsä Group focuses on wood supply and forest services, wood products, pulp, fresh fibre paperboards and tissue and greaseproof papers.

In 2019, Metsä Group’s sales totalled EUR 5.5 billion, and it employs approximately 9,300 people. Metsäliitto Cooperative is the parent company of Metsä Group and is owned by approximately 103,000 Finnish forest owners.