BRAMPTON, ON, Aug. 23, 2018 (Press Release) -In these days of unfiltered social media, alternative facts and fake news, Canadians could be forgiven for believing that Canada is running out of trees; that large-scale deforestation is taking place in our own backyard; and that every time the paper industry wants to make a new box or carton, it just grabs a chainsaw and heads for the forest.
None of these claims is true.
Deforestation in Canada and Other Fake News by former journalist and paper industry executive, John Mullinder, is an easy-to-read account that sorts fact from fiction in a very engaging and direct style. He doesn’t pull his punches.
Large-scale deforestation is not the only ‘fake’ news in circulation. There’s a veritable minefield of green claims and greenwash to navigate: claims about ‘ancient’ forests; about ‘saving trees’ by going paperless; about e-books being better than tree-books; about the paper industry being on the way out. And here’s another surprise: ‘cardboard’ doesn’t exist!
The detailed Appendices and Endnotes back up the text, offering the reader both context and the opportunity for further research.
Deforestation in Canada and Other Fake News is available online through Amazon, Barnes & Noble and Indigo/Chapters. The links, and more information on the book and the author can be found atwww.johnmullinder.ca