PORCARI, Italy, March 28, 2018 (Press Release) -Sofidel continues to pursue its commitment to raising the awareness of the public opinion concerning the effects of climate change, and in this case in particular the value of natural ecosystems. After having been WWF Italia main partner for “Earth Hour”, the global mobilisation event from the environmental association on the theme of climate change which took place on Saturday, Sofidel, among the global leaders in tissue production, has promoted the debate titled “Natural capital: valuing our wealth”, in collaboration with WWF Italia and Fondazione Giangiacomo Feltrinelli.
The event has been held in the Multifunctional Room of the Foundation’s headquarters at viale Pasubio 5, in Milan, and has seen the participation of Gianfranco Bologna, Scientific Director of WWF Italia – which is overseeing the event from a scientific perspective – Ivan Faiella, Senior Economist at the Bank of Italy, Massimo Medugno, Director General of the Assocarta paper association, Riccardo Santolini, Researcher and Lecturer in Ecology at the University of Urbino, and Alessandra Stefani, Forestry Director General at the Italian Ministry of Agricultural, Food and Forestry Policy.
The meeting is intended as an opportunity to reflect on and explore the “value” of nature, its status as an asset essential to our well-being and development and consequently our economy and our future.
For many economists, the time has come to overhaul the logic and policy that govern our development, to offer a new economic paradigm capable of integrating equity and respect for the fundamental rights of each human being with the biophysical limitations of our planet.
At the centre of the reflection is the concept of “natural capital”, on which we depend and without which we couldn’t live: the most recent legislative development, the value of biodiversity and ecosystem services, the role of responsible companies, the correlations that exist between production processes, product design, consumer habits and their impact on the environment, as well as on society and the economy.
An area which also sees attention from the United Nations through the 2030 Agenda and the 17 Sustainable Development Goals, the 15th Goal in particular – Life on Land – which aims to protect, restore and promote sustainable use of terrestrial ecosystems, sustainably manage forests, halt and reverse land degradation and halt biodiversity loss.
“We are pleased to promote, after the one dedicated to water last year, this new occasion for reflection on such a fundamental subject as the value of natural capital,” stated Luigi Lazzareschi, CEO of the Sofidel Group. “Sofidel’s sustainable growth strategy is completely in line with the 17 United Nations Sustainable Development Goals and sees our engagement on two fronts. Firstly in terms of production, to improve the efficiency of our processes and products, so guaranteeing less use of natural capital. Secondly, together with our partners, to spread the culture of sustainability and offer opportunities to investigate issues central to contemporary debate. A role of stimulation and service that we consider more necessary than ever in these times of fake news and misleading simplifications.”
“Natural capital cannot continue to be invisible within economic models,” stated Gianfranco Bologna, Scientific Director of WWF Italia. “We need to identify methods ‘accounting for’ nature, attempting to assign it a value that must not and cannot be identified only in monetary terms, because the value of the structures, processes, functions and services of natural systems goes well beyond monetary reporting. A change of approach with respect to natural resources must become a rule guiding the economic programming and business choices of companies. The Italian Natural Capital Committee, established through law 221/2015, has already produced two reports on the condition of Italian natural capital, the 2017 report and the 2018 report published at the end of February. The value of our natural capital must now contribute to the direction of both the Economic and Financial Document and the Budget Law.”
Sofidel employs sustainability as a strategic lever for development. This commitment has been strengthened in 2008 by joining the WWF Climate Savers programme, through which Sofidel took on particularly ambitious targets for reducing climate-changing emissions. In 2017, Sofidel reduced its carbon intensity by 20.6% with respect to the 2009 base values per kilo of paper produced, and water consumption in production processes was well below the benchmark for the sector (7.1 l/kg vs. 15–25 l/kg). It also uses pulp certified by independent third parties with responsible forestry management schemes (100% in 2017, FSC®, FSC® Controlled Wood, PEFC™, SFI®).
The Sofidel Group
The Sofidel Group is one of the leading manufacturer of paper for hygienic and domestic use worldwide. Established in 1966, the Group has subsidiaries in 13 countries – Italy, Spain, the UK, France, Belgium, Germany, Sweden, Poland, Hungary, Greece, Romania, Turkey and the USA - with more than 6,000 employees, net sales of 1,724 million Euros (2017) and a production capacity of over one million tonnes per year (1,098,000 tonnes in 2017). “Regina”, its most well-known brand, is present on almost all the reference markets. Other brands include: Softis, Le Trèfle, Sopalin, Nouvelle, Thirst Pockets, KittenSoft, Nalys, Cosynel, Yumy, Soft & Easy, Volare, Onda, Lycke, Forest, Nicky, Papernet. A member of UN Global Compact and the international WWF Climate Savers programme, the Sofidel Group considers sustainability a strategic factor with regards to growth and is committed to promoting socially and environmentally responsible development.