Starbucks reports 150% increase in reusable cup use in UK after paper cup charge
LONDON, April 26, 2018 (Press Release) -Starbucks today reveals results from the first six weeks of a three-month trial, evaluating the impact of a 5p paper cup charge in 35 stores[1] across the City, West End, and west London. Results show reusable cup usage has increased by 156.6% in the trial stores, measured by the number of customers redeeming the 25p reusable cup discount.